Privacy Policy

Homebot takes your privacy seriously. Our Privacy Policy is provided below and is accessible from within all Homebot products and services.

Last Updated: September 1, 2024

Homebot, Inc. (“Homebot,” “we,” or “us”) is committed to privacy. This Privacy Policy describes how we collect, use, protect and disclose your Personal Information when you visit us, use our Services, or access the features on the websites that Homebot owns or controls (today or in the future), including https://homebot.ai and https://homebotapp.com,  (collectively, the “Services”). You can access the Services in many ways, including from a computer, mobile phone, or mobile app, and this Privacy Policy will apply regardless of the means of access.

Residents of California, Colorado, Connecticut, Delaware, Iowa, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah and Virginia have additional privacy rights under the state laws in those states. If you are a resident of one of the above states, please review our State Privacy Policy Supplement for a description of your additional privacy rights.

  1. What is Personal Information?

“Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. Personal Information does not include lawfully made available public information or information that is deidentified or aggregated in a way that it cannot be used to identify a particular individual.    

  1. Categories of Personal Information We Collect

The categories of Personal Information we collect and use in connection with our Services may fall into one or more of the categories described below. Please note, the types of Personal Information provided as examples for each category are not a representation that we will actually collect that specific type of Personal Information about you.

  • Identifiers, such as a real name, alias, postal address, unique personal identifier, online identifier, internet protocol address, e-mail address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
  • Customer Records, such as a name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Please note, for purposes of the California Consumer Privacy Act (“CCPA”), this category of personal information constitutes any personal information described in subdivision (e) of Cal. Civ. Code 1798.80.
  • Legally Protected Characteristics, such as race, religion, sexual orientation, gender expression, marital status, and age. Please note, for purposes of the CCPA, this category of Personal Information constitutes characteristics of protected classifications under California or federal law.
  • Commercial Information, including records of personal property, products or services purchased, obtained, or considered, other purchasing or consuming histories or tendencies, or contents of mail, email, or text messages where we are the intended recipient.
  • Internet or Other Electronic Network Activity Information, including, but not limited to, browsing history, search history, keystrokes and mouse movements, and information regarding a consumer’s interaction with an internet website application, or advertisement.
  • Non-Sensitive Geolocation Information, imprecise location information, such as the city, state and ZIP code associated with an Internet Protocol address.
  • Professional or Employment-Related Information, such as job history, job title, or other similar information.
  • Inferences drawn from any of the information identified above to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, and attitudes.
  • Sensitive Personal Information, such as social security number, account log-in credentials, racial or ethnic origin, religious beliefs, or contents of mail, email, or text messages      where we are not the intended recipient of the communication. Please note, we only collect Sensitive Personal Information relating to racial or ethnic origin and religious beliefs in connection with submission of photos that may reveal these types of information and your language preference selection through the Services. We do not use these types of information for any purpose apart from displaying your photo through the Services and providing the Services to you in the language you selected.
  1. Sources of Personal Information We Collect

A large portion of the Personal Information we collect about you in connection with our Services is collected directly from you or in connection with your access to, use of or interaction with our Services (including personal information we automatically collect). You have the option not to provide any Personal Information we ask you to provide in connection with your access to, use of or interaction with our Services. However, there are some features on our Services where we have to collect certain personal information, and, if you do not provide us with the required personal information, you will not be able to access, use or interact with that feature. This is especially true where it is impossible for the feature to operate without certain Personal Information (for example, it is impossible for us to connect a homeowner with their loan officer or real estate agent through the Services if the homeowner does not provide relevant information about their relationships).

We also may collect information (which may include Personal Information) about you from third parties, including, without limitation, online and offline sources, social media platforms, advertising networks, or other public or commercial sources (collectively, "Third Party Sources"). As described below, we may also disclose Personal Information to these Third Party Sources. The following table provides additional information about the Third Party Sources we may interact with in connection with your Personal Information:

Category

Examples / Explanations

Transactional Third Parties

This category includes third parties who are not related to us but provide us with Personal Information necessary to enable us to provide you with certain features and functionalities of the Services.

Service Providers

This category includes third parties that provide services to us related to the functionality and operation of our Services, such as hosting the online portions of our Services, managing communications we send and receive, and processing orders and payments.

Targeted Advertising Partners

This category includes third parties that facilitate the delivery of our targeted advertisements, promotions and offers.

Analytics Providers

This category includes third parties that operate tracking technologies, such as web beacons, cookies, clear gifs and pixel tags on our Services to collect information used to analyze the use and performance of our Services, including, among other things, measuring the effectiveness of our Services, content, communications and advertising.

Professional Advisors

This category includes third parties that operate tracking technologies, such as web beacons, cookies, clear gifs and pixel tags on our Services to collect information used to analyze the use and performance of our Services, including, among other things, measuring the effectiveness of our Services, content, communications and advertising.

Government Officials/Law Enforcement

This category includes law enforcement, government officials and other private parties we interact with in connection with complying with legal requirements, pursuing and defending against lawsuits, protecting our and third party’s property and rights, protecting the security and integrity of our Services, and preventing or stopping illegal, unethical, fraudulent and abusive activities.

Homebot Users

This category includes other users of our Services, such as those that are connected through the Services, such as homeowners, loan officers, real estate agents, or employers, as well as other users that refer you to our Services or take actions on or through our Services on your behalf.

4. Our Purposes for Collecting and Using Personal Information

The following table describes the purposes for which we may collect personal information about you in connection with our Platform, along with the categories of personal information we collect for those purposes, and who we collect, or receive, that personal information from.

Purpose for Collecting and Using Personal Information

Examples/Explanations

Categories of Personal Information Collected or Used

Sources of Personal Information

Communicating with you

  • responding to your customer service requests or any other inquiry or correspondence you send to us
  • providing you with updates, reminders or other informational content
  • presenting you with the opportunity to participate in surveys and record your responses (if you participate in a survey, we may combine your responses with other information for segmentation and analysis purposes)
  • responding to your request to exercise rights regarding your Personal Information
  • notifying you of changes to our Terms of Service or this Policy and other similar communications
  • any other communications with us you request or consent to

Personal Information Categories

  • Identifiers
  • Customer Records
  • Commercial Information
  • Internet or Other Electronic Network Activity Information

Sensitive Personal Information

  • Account Log-In Credentials

You

Third Party Sources

  • Transactional Third Parties
  • Service Providers
  • Analytics Providers
  • Homebot Users

Operating our Services

  • maintaining and servicing accounts
  • processing or fulfilling orders and transactions
  • verifying customer information
  • processing payments
  • ensuring the security and integrity of our Services
  • identifying and repairing errors that prevent any portion of our Services from operating as intended
  • providing access to the online features of our Services
  • enabling you to post reviews or other feedback on the public areas of the online portions of our Services
  • conducting other internal business operations permitted under applicable law

Personal Information Categories

  • Identifiers
  • Customer Records
  • Legally Protected Characteristics
  • Commercial Information
  • Internet or Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Professional or Employment-Related Information

Sensitive Personal Information Categories

  • Social Security Number
  • Account Log-In Credentials
  • Racial Origin
  • Ethnic Origin
  • Religious Beliefs

You

Third Party Sources

  • Transactional Third Parties
  • Service Providers
  • Analytics Providers
  • Homebot Users

Improving our Services

  • evaluating frequently asked questions
  • contacting you about usage of the Services
  • assisting you in better accessing, using and interacting with our Services
  • troubleshooting errors on our Services
  • generating statistics about access to, use of, or interaction with our Services, including identifying geographic regions where our users are located
  • analyzing and developing the products and services we provide
  • monitoring and reviewing trends and usage related to our Services
  • benchmarking our Services against similar offerings from other companies
  • developing a better understanding how our users access, use and interact with our Services, including monitoring, evaluating and analyzing how users access, use and interact with our Services and determining which features and portions of our Services are the most popular

Personal Information Categories

  • Identifiers
  • Customer Records
  • Commercial Information
  • Internet or Electronic Network Activity
  • Non-Sensitive Geolocation Information

You

Third Party Sources

  • Transactional Third Parties
  • Service Providers
  • Analytics Providers

Advertising, marketing and promoting our Services

  • sending you promotions
  • serving you targeted advertising
  • notifying you of new products, services, or other features available through our Services
  • enabling you to participate in a contest, sweepstakes, or promotions
  • presenting you with other advertising or marketing related to our Services

Personal Information Categories

  • Identifiers
  • Customer Records
  • Commercial Information
  • Internet or Electronic Network Activity
  • Non-Sensitive Geolocation Information

You

Third Party Sources

  • Service Providers
  • Targeted Advertising Partners
  • Analytics Providers

Protecting rights and complying with legal obligations

  • preventing, detecting, investigating and remediating security and other similar concerns, including fraud
  • protecting the rights, property, and safety of Homebot, our users, and any other person
  • complying with applicable laws, regulations and industry requirements
  • responding to subpoenas and other legal or government requests
  • evaluating or conducting a merger, divestiture, restructuring, reorganization, dissolution or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation or similar proceeding, in which the assets transferred include personal information we have about our customers

Personal Information Categories

  • Identifiers
  • Customer Records
  • Legally Protected Characteristics
  • Commercial Information
  • Internet or Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Professional or Employment-Related Information
  • Inferences

Sensitive Personal Information

  • Social Security Number
  • Account Log-In Credentials
  • Racial Origin
  • Ethnic Origin
  • Religious Beliefs

You

Third Party Sources

  • Transactional Third Parties
  • Service Providers
  • Analytics Providers
  • Professional Advisors
  • Government Officials/Law Enforcement
  • Homebot Users

5. How Long We Retain Personal Information

We retain Personal Information only as long as we have a legitimate business purpose to keep it. These purposes may include retaining Personal Information to:

  • complete the transaction for which the Personal Information was collected;
  • continue or resume our business relationship with you;
  • ensure the security and integrity of our Services; and
  • satisfy any legal, regulatory, tax, accounting, or reporting requirements.

To determine the appropriate retention period for individual categories of Personal Information we collect, we consider the nature and sensitivity of the Personal Information, the potential risk of harm from unauthorized use or disclosure of the Personal Information, the purposes for which we process that Personal Information and whether we can fulfill those purposes through other means, and applicable legal, regulatory, tax, accounting, reporting, or other requirements.

6. Personal Information We Disclose to Third Party Sources

In order to operate our Services and carry out other activities permitted by applicable laws, we may disclose certain Personal Information we have collected or received to certain Third Party Sources. The following table identifies the categories of Personal Information we may disclose to each category of Third Party Source and the purpose for those disclosures. Please note, these disclosures are in addition to any disclosures to third parties you authorize or instruct us to make.

Third Party Source Category

Purpose for Disclosure

Categories of Personal Information Disclosed

Service Providers

  • process and fulfill your orders
  • provide payment processing services
  • operate and manage our Services and to improve the content and functionality of our Services
  • help us collect and analyze Personal Information for lawful business purposes, including providing data processing services
  • provide non-targeted advertising and other marketing, including helping to run sweepstakes and contests and provide public relations services
  • perform data analysis and statistical analysis

Personal Information Categories

  • Identifiers
  • Customer Records
  • Legally Protected Characteristics
  • Commercial Information
  • Internet or Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Professional or Employment-Related Information
  • Inferences

Sensitive Personal Information Categories

  • Social Security Number
  • Account Log-In Credentials
  • Racial Origin
  • Ethnic Origin
  • Religious Beliefs

Targeted Advertising Partners

  • provide targeted advertising or other marketing services
  • provide data analysis and statistical analysis

Personal Information Categories

  • Identifiers
  • Commercial Information
  • Internet or Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Inferences

Analytics Providers

  • provide targeted advertising or other marketing services
  • provide data analysis and statistical analysis

Personal Information Categories

  • Identifiers
  • Commercial Information
  • Internet or Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Inferences

Professional Advisors

  • receive advice from our professional advisors, such as our attorneys, accountants, financial advisors and business advisors, in their capacity as advisors to us

Personal Information Categories

  • Identifiers
  • Customer Records
  • Legally Protected Characteristics
  • Commercial Information
  • Internet or Other Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Professional or Employment-Related Information
  • Inferences

Sensitive Personal Information Categories

  • Social Security Number
  • Account Log-In Credentials
  • Racial Origin
  • Ethnic Origin
  • Religious Beliefs

Government Officials/Law Enforcement

  • comply with any valid legal process, governmental request, or applicable law, rule, or regulation;
  • comply with legal requirements, as ordered by a court or if we believe in good faith that the law requires it; 
  • investigate, remedy, or enforce potential violations of applicable agreements;
  • protect the rights, property, and safety of Homebot, our users, or others
  • detect and resolve any fraud or security concerns.

Personal Information Categories

  • Identifiers
  • Customer Records
  • Legally Protected Characteristics
  • Commercial Information
  • Internet or Other Electronic Network Activity Information
  • Non-Sensitive Geolocation Information
  • Professional or Employment-Related Information
  • Inferences

Sensitive Personal Information Categories

  • Social Security Number
  • Account Log-In Credentials
  • Racial Origin
  • Ethnic Origin
  • Religious Beliefs

Homebot Users

  • respond to a third party’s claim that content on our Platform violates rights or requirements
  • publish comments, review or other feedback posted to the public areas of our Services
  • Personal Information Categories
  • Identifiers

7. Additional Information About Analytics

We may use, or permit the use of, analytics tools, including, without limitation, third party cookies, web beacons, clear gifs, pixel tags, or other similar technologies provided by our Targeted Advertising Partners and Analytics Providers. This section provides additional information about the types of analytics tools that, subject to your choices and any exercise of rights available to you, may collect information about you in connection with your access to or use of our Services.

  • Cookies. A “cookie” is a small data file stored on your web browser or on your mobile device that allows us to recognize your computer or mobile device when you visit the Services by associating identification numbers with other user information you have provided us. Some cookies will remain on the hard drive of your computer or mobile device for the duration of your browser or user session, while others will remain until deleted by you. You may also be able to configure your computer or mobile device to limit the collection of these “cookies,” but that limitation may also limit our ability to provide all the Services or functionality of the Services.

We use first party cookies, served directly by us to the devices that access the Services, to recognize those devices when they revisit. We also use third party cookies, which are cookies that are placed by other parties we work with. These “third party cookies” may, for example originate from websites such as Facebook, LinkedIn, or other social media services. Since the cookie policies of these websites change of time, you should reference their policies by visiting the privacy policy webpages of these third parties. You can learn more about cookies, including how to see what cookies have been uploaded to your device and how to manage and delete them, by visiting https://www.allaboutcookies.org/.

  • Web beacons, clear gifs, and pixel tags. These technologies may be used on or in connection with the Services, including, but not limited to, in emails we send. We may use these technologies to deliver cookies, count visits, understand usage, and observe data on email delivery, open rates, click rates, bounces, unsubscribe rates and other information.
  • Session Replay Services. Enabling session replay allows a website operator to record and play back a user’s journey through the operator’s website or mobile app. We use that software so we can better understand each individual user’s experiences on our Services (like how much time users spend on which pages, which links they click, what they like and don't like) and use that knowledge to fix bugs on the Services, improve your user experience on the Services, and improve how the Services function.

We use session replay services offered by various Analytics Providers. These session replay services use cookies and other technologies to collect data about the behavior of our users and their devices, in particular IP address of the device, screen size, device type (Unique Device Identifiers), information about the browser used, location (country only), preferred language for displaying our website in addition to mouse movement, click information, and text you enter as you navigate through our Services. Our Analytics Providers store this information on our behalf in a pseudonymized user profile. Our Analytics Providers are contractually prohibited from selling the data collected on our behalf. 

You can block session replay software in several ways. If you have cookies disabled, you won’t be tracked by any session replay software using cookies. You can visit www.allaboutcookies.org in order to obtain more information on deleting or controlling cookies. Some of our Analytics Providers also respect the Do-Not-Track (DNT) headers in browsers. As a website user browsing websites that utilize session replay, you are able to use the DNT setting in your browser to avoid certain Analytics Providers tracking any data about your visit. DNT is implemented through your browser, so you’ll need to check if the setting is enabled or disabled within your own browser.

  • Third Party Analytics and Advertising Tools, such as some text
    • Google Analytics, a web analytics tool that assists us in understanding how our Services are used. Google Analytics will place cookies on your device that will generate information we select about your use of the Services, including your device’s IP address. That information will be transmitted directly to and stored by Google. The information will be used for the purposes of evaluating use of the Services, compiling reports on activity on the Services for our use and providing other services relating to activity on, and usage of, the Services. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google’s practices with respect to the Personal Information collected through Google Analytics are covered by Google’s privacy policy, available at https://policies.google.com/privacy. You may opt out of Google Analytics by visiting https://tools.google.com/dlpage/gaoptout.
    • We use the following Google Analytics advertising features: Google Dynamic Remarketing, Google Analytics with signals, and DoubleClick. To prevent this data from being used by Google Analytics, follow the instructions to download and install the Google Analytics Opt-out Browser Add-on for each web browser you use. Using the Google Analytics opt-out browser add-on will not prevent us from using other analytics tools. Opting out will not affect your use of the Services.
    • Google Tag Manager (“GTM”), a tag management system that allows JavaScript and HTML tags to be quickly deployed and updated on portions of our Services for tracking and analytics. GTM enables the use of Google Analytics. If you have opted out of Google Analytics, GTM takes this opt out into account. For more information about the privacy practices applicable to GTM, please refer to https://policies.google.com/privacy/ and the terms of use at https://www.google.com/analytics/tag-manager/use-policy
    • HubSpot Analytics, a web analytics tool that assists us in understanding how our Services are used. HubSpot Analytics utilizes various tracking technologies to generate information we select about your use of our Services, which may include information about websites or online service visited before a device accesses our Services, metrics about the performance of our Services, and information about how devices access our Services. That information will be transmitted directly to and stored by HubSpot. The information will be used for the purposes of evaluating use of our Services for our use and providing services relating to activity on, and usage of, our Services. You can learn more about HubSpot’s practices with respect to Personal Information by reviewing their privacy policy, available at https://legal.hubspot.com/privacy-policy.

8. Your Choices Concerning Your Personal Information

We recognize that you may want to limit how your Personal Information is collected, used and shared. You can update your preferences by: 

Updating your Personal Information. We provide you the opportunity to update or correct the contact information that you have provided to us. You may do so through your account, or you can contact us directly. We recommend that you do not use email communications to send us sensitive Personal Information. If you need to change that personal information, we recommend that you call us directly.

Opt out of marketing emails. If you create an account or otherwise sign up to receive marketing emails, we may send you marketing emails or other such communications that you request to the email address that you provide. If you no longer wish to receive marketing communications from us, you can unsubscribe by clicking the “Unsubscribe” button found at the bottom of the emails you received from Homebot. We will work diligently, but you may still receive marketing communications while we process this request.

9. Targeted Advertising

If you wish to limit third-party advertising, you can visit the National Advertising Initiative Consumer Opt-Out page and the Digital Advertising Alliance’s Consumer Choice Tool. In addition, the electronic device you use to visit our Websites or Apps offer additional privacy settings when using our Websites or Apps; please see the device settings for details. Please note that even if you opt-out of receiving interest-based advertising, you will still receive advertisements, but they will be more general in nature.

10. Information Security

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your Personal Information and data stored on our Services. These safeguards vary based on the sensitivity of the information that we collect and store. Additionally, our Services are designed to comply with the laws applicable to the highly regulated financial services industry.  This includes utilizing practices and measures that are designed to comply with the requirements for safeguarding, using and protection personal information as set out in laws such as the Gramm-Leach-Bliley Act (GLBA) of 1999.  However, there is an inherent risk in the transmission of information via the internet, and we cannot and do not guarantee that these measures will prevent every unauthorized attempt to access, use, or disclose your information because despite our efforts. 

NO DATA TRANSMISSION OVER THE INTERNET OR DEVICE CAN BE GUARANTEED TO BE 100% SECURE. WHILE WE STRIVE TO PROTECT PERSONAL INFORMATION, WE DO NOT GUARANTEE THE SECURITY OF PERSONAL INFORMATION AND YOU PROVIDE PERSONAL INFORMATION AT YOUR OWN RISK.

We recommend that you change your password periodically. You are responsible for maintaining the security of your account username and password. If you believe that your account username and/or password have been stolen or been made known to others, it is your responsibility to immediately contact us at customersuccess@homebot.ai and change your password. We are not responsible if someone else accesses your account through information they have obtained from you.‍

11. Third Party Websites

In general, the third-party providers that we use will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

The Services may link to, or be linked to, websites not owned or controlled by us. We do not have any control over the quality, safety or legality of the items advertised, the truth or accuracy of the listings, the ability of suppliers to sell items or the ability of buyers to buy items, or the truth or accuracy of any information on third party websites. For these reasons, Homebot and its affiliates cannot ensure that a buyer or supplier will actually complete a transaction or that information on a third party’s website is accurate or reliable. Homebot will not be a party to any transactions between you and such third parties and any correspondence concerning such transactions should be conducted between you and the third party. We are not responsible for third-parties’ privacy policies or practices. This Policy does not apply to any third-party websites or to any data that you provide to third parties. You should read the privacy policy for each website that you visit. Once you leave our Services or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our Services’ terms.

12. Children’s Information

The Services are only intended for individuals over the age of 18. We do not under any circumstances knowingly collect information from children under the age of 13. Children under the age of 13 are prohibited from submitting any Personal Information to us through the Services. If you are a parent or guardian of someone under the age of 13 and discover that your child has submitted Personal Information to us, please contact us at legal@homebot.ai or customersuccess@homebot.ai.

13. International Users

The Services are only intended for residents of the United States. If you are not a resident of the United States, please do not provide us with any Personal Information.

14. Updates to this Policy and Contacting Us

We may need to update this Privacy Policy to make sure it complies with applicable laws and conforms to changes in our Services, and we reserve the right to do so at any time. If we do revise this Privacy Policy, we will make it known on our Services or by email and we will update the “Last Updated” date at the top of this page so that you can tell if it has changed since your last visit. Unless otherwise noted, those changes will be effective as soon as they are posted. Please check back regularly to see if our Privacy Policy has been updated.

Your continued use of our Services after any changes to this Privacy Policy become effective constitute your continued acknowledgement that you understand we may continue to collect and use your Personal Information as described in this Privacy Policy.

If you have any questions about this policy or your privacy rights related to our Services, please contact us using the following information:

Homebot, Inc.
1500 Market St
Denver CO 80202
privacy@homebot.ai